EBS in a nutshell - EBS LM56

EBS in a nutshell

Behavioral economics and neuroeconomics are getting increasing attention within the broader field of economics. Their understanding is being acknowledged as crucial for both companies’ economic growth and success.

The call for behavioral economists and experts in neuroeconomics is now coming from all sectors.

In fact, Gallup has confirmed that companies that apply knowledge and insights coming from behavioral research tend to outsell their competitors in terms of sales (+85%) and gross margins  (+25%), on an annual basis.

If you are an undergraduate with initiative, ambition and drive and you want to start an exciting, interdisciplinary learning path, becoming an expert in behavioral economics might be the right choice for you.